Digital Strategy - a cautionary tale.
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Website Tick, Facebook Page Tick - that’s all I need, isn’t it? What more could there be? Well, turns out quite a few more items..
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Why your business needs a Digital Strategy
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We are living in an age of unprecedented online opportunity. It has never been easier to start or continue to grow a business, yet in many respects, it has never seemed so hard. So why are you making it even harder by not creating the thing you need to help secure success?
Read MoreMy 3 step guide for your first email automation sales funnel (perfect for ANY b2b business)
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So what can we do to minimise the chance of people unsubscribing from our lists early in the piece? How can we maximise the outcome that our emails are not mistaken for clutter and need to be purged.
One way to do this is to create a simple sales funnel process from this first email sign up.
Read MoreTHE GDPR and its impact on your Australian small business
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Sick of all those messages about the GDPR? Sick of a constant stream of emails?
Me too! Why are we getting them? What is this GDPR thing? Should I be paying attention?
Read MoreHow to be a smarter Digital Marketer (when you hate having to do it!)
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1998 or 2018. Are you really being a smart digital marketer or do you have your head in the sand?
Read More5 reasons why your business should be advertising on Facebook
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There are loads of reasons why your business should be advertising on Facebook, but I have limited this post to my top 5. Is your business using the larget advertising medium on the planet as yet?
Read MoreStop Boosting Your Facebook Posts…. and do this instead
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Stop boosting your Facebook Posts. Just stop doing it. Find out why you should stop just boosting posts inside Facebook ASAP and what you should be doing to market your business instead.
Read More10 Productivity Tools I can’t live without.
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Looking to save some time in your business? Looking for that magic productivity wand? Well, I can't provide that, but I can share with you my top 10 tools that I cannot live without. Scheduling, Project Management, Accounting, Proposals, Graphics & Content Creation.
What are your top 10?
Read More5 must have foundations of your small business website
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If I was to ask you what are the key features that ANY website needs, what would you say?
You might be surprised at what I think the key elements actually are.
Are you sure you have them?
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I have been writing about digital marketing, web development and strategy for almost 20 years. I love sharing my knowledge with you to help you make your online presence better and for it to become a strong tool in your business armoury. I also write over in my digital agency Adventure Digital and also on other online blogs and magazines.
