How can we create a content marketing plan - when we are not a true marketer? How do we even find time to do it?

Anyone can create an effective content marketing plan that will free up time and create opportunity within your business when you know how. 

OK so you have a beautiful shiny content marketing plan with titles and dates and ideas and suddenly it seems a bit overwhelming..

I know that feeling…

Want to beat this feeling? Read on and become a content creation NINJA!

If you accept that content marketing is a key plank of your digital strategy, then you need to get serious about putting a plan in place. You need to ditch the time excuse and focus your mind on a few simple strategies and steps that will make creating a content plan a piece of cake.

It’s time - the silly season is almost here, so now is the time to get that content calendar of yours sorted for 2017. Today’s blog is the first in a 3 part series on what you need to do to prepare your content marketing strategy for 2017.

The real key to writing a great blog post starts and ends with your ideal customer.

You need to be 100% focussed on them - what they are looking for, what they need to solve their problem and and have understanding of the language and style that appeals to them.

That said - there are some key structural steps that any blog post needs to include to really make them stand out in a sea of content.

What happens when life gets in the way of work? Mess that is what happens. 

Help is at hand, read about the sanity saving benefits of batching your digital marketing work